Using Big Data to Improve Your Event

Big Data is a big deal these days, but what does it have to do with event planning?  As a show organizer, you can leverage your event’s big data -  everything from attendee demographics to session attendance behavior

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People travel from all over the country, and even the world, to attend your event. This can leave them with just one or two modes of transportation after they arrive. This limited transportation can be a reason

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