5 Ways to Use Experiential Marketing for Events

Consumers, and attendees, have much higher expectations when it comes to their experience with your brand or with your event. Attendees anticipate having meaningful and memorable experiences at your event and

Gratitude Goes A Long Way: 5 Creative Ways to Thank Your Attendees

We all know the saying: “a little gratitude goes a long way,” but have you thought to employ it with your attendees? You can win big with attendees and encourage them to return in the future by simply saying ‘thank

New Event Technologies Increase Security

Recent advancements in event technology offer increased security and peace of mind for your attendees. Your attendee’s safety is always a top priority when planning your event so to help you through the process, here

Re-purposing Your Event Content for Online Learning: Interview with Katie Grier

Tell me if these questions sound familiar: If I live stream my conference, will people still come? Can I offer members more choices without building a whole new content library? The answer to both questions is yes.

Tracking the Attendee Journey and Analyzing Your Event Data

Attendee data provides valuable insight that can help show organizers understand the needs and expectations of their attendees to ensure their event’s success. By analyzing information about the attendee experience

How Make-A-Wish Used Mobile Bidding to Increase Charity Event Donations by 45%

Make-A-Wish Colorado faced a challenge at their charity auction event: donors weren’t fully enjoying the event because they had to run back and forth to the auction table to bid on items. This led to less overall

4 Gamification Elements to Increase Attendee Engagement

Gamification is an increasingly popular trend we are seeing at events because of the benefit it has on the attendee experience and overall event success. Adding gaming elements is simple and can be applied to many

High-Tech Hotels, Meeting Planners Offer Voice Assistance to Attendees

Over 35.6 million Americans use voice assistance regularly and while that’s an increase of 130% since 2016, the number is expected to rise sharply in the next few years. Some estimates claim that by 2020 voice

6 Ways to Drive Traffic to the Trade Show Floor

Creating a successful event involves many different elements but one of the most important aspects is the exhibit hall. The exhibit hall floor is not only a place for your exhibitors to showcase their products and

Make Your Event Smarter with Chatbot AI Technology

Chatbots have become one of the hottest new trends for events and can be a great solution when looking for ways to reach your attendee’s easily, answer their questions about your event, and engage with them on-site. 


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