Expo Logic Blog

What Online Communities Can Learn from Events

Posted by Katie Baker

November 13, 2017

Events are a time-tested tactic for getting people together and increasing engagement between organizations and their audience. They’ve continued to be successful even as technology has changed and people’s needs have shifted.

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Topics: Conference Planning Tips, Expo Logic, Event Planning, Event Management, Trade show, Event Industry Trends, Social Media Marketing, Exhibition Planning, Trade Show Marketing, Conference ideas, Event Ideas, Event Technology, Attendee Engagement

5 Ways to Promote Your Event to Create Sizzle and Buzz

Posted by Kate Dodd

May 30, 2017

Let’s be blunt: marketing can make or break an event.  Effective attendee marketing gets butts in seats – and the right butts – which can drive revenue, create buzz, and in all cases, makes exhibitors happy. So how do you get the word out to new and returning attendees? How do you communicate value to exhibitors?  Luckily, you have a secret weapon: technology.

Let’s look at 5 ways you can promote your event digitally to get the results you’re after.

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Topics: Conference Planning Tips, Expo Logic, Event Planning, Event Marketing, Event Management, Conference Marketing, Event Theme, Conference Theme, Conference Speaker, Email Marketing, Social Media Marketing

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