Expo Logic Blog

How to Catalyze Your Entire Association to Impact Event Revenue

Posted by Kate Dodd

Jul 3, 2017 12:54:42 PM

Momentum association Event Revenue Expo Logic.jpg

Is your association getting ready for a big event right now? Head on over to your event team’s desks. I’ll wait.

You there? Ok – see the crazed look in their eyes? The un-brushed hair and seven o’clock (yes, seven) shadows? That is, if you can get to them through the piles of event décor, signage and collateral. How are their thumbs? Their voice? Texting, emailing and calling so many vendors and partners and speakers in a day does take its toll…

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Topics: Conference Planning Tips, Event Registration, Expo Logic, Event Planning, Online Event Registration, Event Marketing, Event Management, Increase Attendance, Online Registration, Conference Marketing, On-Site Registration, Increase Event Revenue, Event Success, Successful Event, Event Goals, Association Event

Event Budget Busters and How to Beat Them

Posted by Kate Dodd

May 1, 2017 10:52:46 AM

Event Budget Busters and how to beat them.jpg

Yogi Berra once said, “If you don’t know where you are going, you’ll end up someplace else.”  This is especially true when budgeting for your event.  Without a carefully thought-out budget, your expenses could go in a direction you don’t want to go.

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Topics: Expo Logic News, Expo Logic, Online Event Registration, Event Management, Online Registration, Conference Budget, Increase Event Revenue, Event Budgeting, Event Budget

Registration Pathways: Eliminating the Guesswork

Posted by Kate Dodd

May 1, 2017 10:28:18 AM

Registration pathways blog cropped.jpg

Taking a trip these days requires little guesswork. Simply enter a destination into Waze or Google Maps and you’re on your way! The steps to get to your destination are pre-determined and the app chooses the ‘best route’ possible given current traffic conditions and other variables. This gives you the wonderful experience of getting exactly where you want to go without any detours or unwanted pit stops!

Now, imagine if online event registration were as smooth as this.

It IS possible with accurate attendee personas and registration pathways.

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Topics: Expo Logic News, Expo Logic, Online Event Registration, Event Management, Online Registration, Attendee Personas, registration pathway, Increase Event Revenue

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